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There are many brands of batteries in the business-to-business
marketplace. It is a tough category to navigate with many negative
perceptions to battle. But, not all batteries are created equal.
At Duracell, we understand that you need the highest quality product
at competitive prices. We go one step further and employ a national
sales force dedicated to helping our partners sell Duracell Procell
batteries to end-users.
Before you make that next end-user call, arm yourself with the
following:
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Technical Expertise |
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Our experienced Account Executives are
charged with supporting partner and end user technical questions about
Duracell Procell batteries as well as provide counsel on the different
chemistries available today. In addition, our Account Executives are
trained to educate our partners' sales representatives on the performance
benefits our products offer to end-users.
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Industry Knowledge |
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The diversity of the business-to-business
marketplace is very extensive. And, all businesses use batteries.
Our Account Executives are able to guide our Distributor Partners
through this diverse marketplace by identifying those opportunities
that exist within a partner's current customer base and finding new
customers. With over 15 years experience in penetrating the business
to business marketplace, Duracell has the resources and industry knowledge
to help our partners grow their entire business.
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End User Penetration |
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Our Account Executives understand that
meeting the needs of the end-user is the best way to drive demand
through our distributor partners. We know the value of making joint
calls with our distributors' sales representatives. Our Account Executives
are eager to penetrate the battery buyers in our partners' customer,
to ensure no opportunity is left uncovered.
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Partner Branch Support |
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Our Account Executives don't stop at outside
sales; they are also committed to providing support to all areas of
our partners' locations. We work to ensure our programs and promotions
are understood and executed within all areas of the business including
inside sales, purchasing, marketing, and distribution. Our experience
and commitment to the process of selling batteries more proficiently
and profitably is the competitive advantage we offer our Distributor
Partners.
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